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Not all CEOs are all in—or even on—the LinkedIn network

Top execs don't need more visibility or requests from strangers, but recruiters say active LinkedIn profiles can benefit their organizations> Related content Strong personal brand is key to gaining a competitive edge LinkedIn claims more than 400 million users around the world. But for many association CEOs and other senior executives at big groups, the risks—and the hassle—of having an active LinkedIn presence outweigh the benefits. John Graham, CEO of ASAE, has a bare-bones profile on LinkedIn: no photo, his current job title and just 46 connections. Yet, he still sees three or four invitations to connect in his mailbox every day. He ignores them all. "In many… Read More